Why Should Your Business Go Green?

Benefits of Green Businesses - Solar Parking Lot LightingHave you recognized the advantages of your business going green? If you haven’t, we have put them together for your ease of reference. As you will see, benefits abound for those who decide to take the greener road to success. This is only reasonable bearing in mind that people in general, and Californians in particular, are becoming more sensitive to the issue of sustainability.

You probably know how you can make your business greener – PCW-marked products, paper recycling, hybrid cars and solar parking lot lighting are only some of the few ideas. If you are debating whether you should invest into some eco-friendly initiatives in your workplace, we hope this article will help you make the decision easier.

Cut costs

Naturally, every business likes to cut costs. One way of achieving this is to reduce the energy consumption. Cutting the monthly electricity and gas bills makes a contribution towards saving the planet. Simply by switching off lights and computers when they are not in use, can have impressive results. You can also save money with energy-rated appliances and LEDs, for example in solar parking lot lighting. If you have company cars, you could save a lot on gas expenses if you had hybrids.

If your business uses a lot of paper, transferring to digital media would zero out the budget for paper, ink and printers.

Tax credits

Another way of improving the business’s bottom line is by reaping the benefits of tax credits for businesses. Businesses have been encouraged for some time to implement environmentally-friendly practices that include green energy like solar, wind or geothermal. The investment tax credit (ITC) for businesses is programmed to step down the incentives gradually, so you may want to hurry with your green changes.

Government awards

There is a variety of programs for going green in the commercial sector in California. Actually, there are probably more programs than in any other state. The Database of State Incentives for Renewables and Efficiency is where you can get the most comprehensive list of programs and check whether you are eligible for any of them.

Market advantage

Emphasizing your green practices is highly likely to attract customers who feel the same towards saving the planet. Your marketing efforts should highlight what efforts your business is making to contribute to a sustainable future and you can also donate money to eco-friendly causes. This can hugely improve your visibility in the market and give you the competitive edge. Bear in mind that a remarkable percentage of consumers around the world are willing to pay more for a product that comes from an environmentally friendly company.

New partners

There is something called sustainable procurement and it means that government agencies prefer business partners and vendors who are green. Not only can you attract new customers with reducing your carbon footprint, but you can also get new business.